Squarespace makes a lot of SEO feel handled for you, and in some ways, it is. The platform builds in a strong technical foundation right out of the box. But there's a meaningful difference between a site that's technically capable of ranking well and a site that's actually set up, page by page, to do so. These Squarespace SEO tips walk through exactly where that gap tends to show up, and how to close it with intention rather than guesswork.

If you're searching for a Squarespace designer for hire, you're probably somewhere between "I know I need a professional website" and "I have no idea what actually happens once I hire someone." That gap can feel a little intimidating. Who are you handing your business over to, and what does the process actually look like day to day?

I wanted to walk you through exactly what it's like to work with me, from our very first conversation to the day your site goes live, so you can see the strategy and process behind the work.

If you're wondering whether Squarespace is good for small business, I'll admit upfront that I'm biased. I'm a Squarespace designer, and it's the platform I recommend to most of my clients. But my business depends on my clients getting real results from their websites, not on defending a platform out of loyalty. So here's my honest answer, based on what Squarespace actually does in 2026, not on outdated advice that's been floating around the internet for years.

If you built your Squarespace site yourself, there's a good chance you're only using a fraction of what the platform can actually do. I see this all the time with clients who come to me for a refresh. Their site looks fine, but it's working harder than it needs to, and it still looks a lot like every other site built on the same template.

That's usually a sign it's time for a few smart Squarespace hacks, not a full rebuild. Small, practical changes that make your site feel more custom, save you time on updates, and quietly do more selling for you while you're busy running your actual business. Here are five I recommend most often, starting with the one that gets used the least and deserves the most attention.